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Recommend Your Skill for
Amazon Marketing

We highlight Alexa skills through our Marketing channels to Alexa customers regularly to show what they can experience with Alexa. Now, you have the chance to nominate your skills in our pilot program to be featured in the Alexa Skills Marketing channels and reach more customers. We are looking for skills meeting the following criteria:

New skills
  • Your skill is available in the Alexa Skill Store for less than 30 days
  • Your skill reaches more than 30 unique users in the first month.
  • Your skill has at least three ratings of >3.5 stars.
  • Optional, but highly recommended:

Existing skills
  • Your skill is available in the Alexa Skill Store for more than 30 days
  • Your skill reaches more than 30 unique users per month.
  • Your skill has at least three ratings of >3.5 stars.
  • Optional, but highly recommended:

Our program is a pilot and currently only available for developers based in the UK, Ireland, Germany and Austria. You will receive a confirmation Email for your submission after filling out the form. In order to be considered for next month’s marketing activities, please submit your skill by the 15th of the current month. We will select skills on a monthly basis and will come back to you, when your skill is selected for the program.

Terms and Conditions

  • From 26 August 2019 at 12:01am (GMT) until 31 October 2019 at 11:59pm (GMT) (“pilot period”) developers have the opportunity to enter their skill into a marketing program and, if selected by Amazon, developer have the opportunity that Amazon highlights their skill via various Alexa Skills Marketing channels (the “Program”).
  • This Program is only available to residents in the United Kingdom, the Republic of Ireland, Germany, Austria.
  • Developers need to submit their skill IDs through the form above to be considered for the by Amazon. Developers can submit a total of three (3) skills during the pilot period.
  • Only skills, that meet the following criteria are eligible to be selected by Amazon and highlighted via the Alexa Skills Marketing channels:
    • Skill is live for less than 30 days, reaches 30 unique users in the first month and has at least three ratings of >3.5 stars.
    • Skill is live for more than 30 days, reaches 30 unique users per month and has at least three ratings of >3.5 stars.
    • The skill must be live and available in the Amazon Alexa Skill Store UK or Amazon Alexa Skills Store Germany during the pilot period.
  • Amazon does not guarantee to select and highlight any of the submitted skills. For the selection, we will prioritize skills using features like Alexa Presentation Language (APL) and/or in-skill purchasing (ISP).
  • Developers will be notified per Email, if their skill is selected.
  • Employees of Amazon or its affiliates are not eligible to participate.
  • If you violate any of these terms, the Amazon Developer Services Agreement or any of our Program Policies, the offer will be invalid.
  • Void where prohibited. If you have any issues with this form, please contact us.

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